Centralize, Standardize & Share Your Brand’s Recipes
For consumer and professional food brands, recipes are more than
instructions, they’re a powerful marketing tool that connects
your products to your customers’ kitchens. But with legacy
recipes scattered across regions, formats, and systems, managing
and updating them can be time-consuming and inconsistent.
CalcMenu makes it easy, fast, and convenient to create, save,
edit, and organize all your recipes in one centralized platform,
helping you maintain accuracy, consistency, and efficiency
across your entire brand portfolio.
Whether you’re a multinational brand publishing recipes online, a professional brand supplying chefs, or a company that needs to standardize recipes for multiple markets, CalcMenu gives you the tools to manage recipe data, ensure accuracy, and strengthen your brand’s presence across every channel.
Manage All Recipes in One Place
Search recipes by merchandise, keyword, or category; scale them instantly; or add them to menu plans. Assign user roles, from super administrator to view-only, for secure and controlled access.
Complete Recipe Lifecycle Management
Import, add, save, sync, organize, share, and scale recipes while maintaining consistent nutritional and allergen information.
Standardize Legacy Recipes
We fix and format all recipes, no matter the file type, and migrate them from old systems. Final recipes are approved by your key users before publishing.
Inspire & Engage Consumers
Feature your recipes online to showcase your products, driving them from shelves into customers’ homes.
Deliver Nutritional Transparency
Provide consumers with nutrient values, allergens, and ingredient details to support healthier lifestyle choices.
Access a Master Recipe Library
Get inspiration from our built-in recipe collection to expand your content offering and spark creativity.
Solving Challenges for Consumer & Professional Brands
Challenge
The CalcMenu Solution
Recipes in Multiple Formats & Locations
Centralize and standardize all recipe data in one system.
Inconsistent Nutritional & Allergen Information
Automate updates to ensure all recipes meet current standards.
Manual Data Entry & Updates
Save time with bulk imports, syncing, and advanced search tools.
Linking Recipes to Product Sales
Publish recipes online and embed branded products to encourage purchase.
Coordinating Marketing & Recipe Launches
Control recipe publishing schedules and online availability.
Engage Customers Where They Are
Featuring recipes online is one of the most effective ways to
connect with consumers and promote your products. Today’s
consumers expect transparency, nutritional details, allergens,
and ingredient lists, to make informed choices.
With CalcMenu’s Web Service feature, you can easily create and
maintain consumer websites and syndicate recipes to mobile apps
and social media channels. Your content can be integrated into
your site through user controls or fully customized options,
keeping your customers engaged and your brand top-of-mind.
Trusted by Global Travel & Hospital Brands
Leading consumer and professional food brands rely on CalcMenu to centralize recipe content, maintain data accuracy, and connect directly with customers. From home cooks discovering new ways to use your products to professional kitchens needing precise standards, our solution keeps your brand consistent, efficient, and impactful.